Recently I read a Time Magazine article about posh lodging places like the Ritz Hotel that are offering unique day trips to their guest - like trash pickups.
It appears the "new resort" patrons of today want to feel good about themselves by partaking in community events during the day and drinking "$15 cocktails by night" according to the Time piece.
So what does that have to do with Multi Level Marketing?
The reason the Ritz is offering these type of community activities for their guests is because the franchise understands there is a current consumer want for these type of services.
I would assume the Ritz marketing team also came up with the "thinking outside the box" idea as a means to offer something their competition didn't.
MLM is much the same. To standout in this industry you have to understand your consumer, market needs and offer something unique that your competition hasn't caught unto yet.
Creative thinking. That will always give you an edge over your competition. So don't be afraid to venture beyond the routine MLM advertising and marketing methods. Try something new and succeed even further.
Trash trips at Ritz like MLM?
Sunday, December 27, 2009
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